Game Classification

Moneycureuil Skyrock (France), Caisse d’épargne (France), 2008 Play it Now !

Informations Analyses Serious Gaming
 

Classification

SERIOUS PLAY
(Advergame)

Purpose

Besides play, this title features the following intents:
  • Marketing & Communication message broadcasting
  • Goods trading

Market

This title is used by the following domains:
  • Advertising

Audience

This title targets the following audience:
Age : 12 to 16 years old / 17 to 25 years old
General Public

Gameplay

The gameplay of this title is Play-based
(designed without stated goals)